Beautiful Virgin Islands

Sunday, Aug 31, 2025

100K persons expected at TPP's 3rd annual 12 Days of Christmas event

100K persons expected at TPP's 3rd annual 12 Days of Christmas event

More than 100,000 persons are anticipated to flock to the Tortola Pier Park during their third annual 12 Days of Christmas event, which runs from Friday, December 13 to Tuesday, December 24.

This was revealed by their Chief Executive Officer Vance Lewis during a media conference held to launch the initiative.

He said the estimated number is a modest one. But, Lewis said he believes it will be well exceeded, thanks to the many adjustments made by the Pier Park to accommodate the event.

“We will be attracting approximately 80,000 visitors to the shores and we have given you a conservative estimate of only 20,000 locals. We actually think we are going to have double that when you consider the excitement and the packed schedule that we’ve got,” Lewis stated.

“It is a conservative estimate of 100,000 people and we have some 43 ship calls over those 12 days which will bring 80,000 people plus as many locals, since we have shifted the focus, expanded the hours of the park to midnight, and we are now making absolutely sure that the locals can share in the experience,” he added.


Non-tenants a part of initiative

A total of 52 activities are expected to be a part of the 12-day event, which will also house non-existent tenants of the Pier Park.

Business Development at the pier park Manager Zoe Walcott said this move will provide an opportunity for these non-tenants to capitalise while building relationships simultaneously.

“The reality is, the bulk of what is here really focuses on the tenants and what we thought is we also want to value, and to build relationships, and to see how we can create symbiotic relationships that would allow additional foot traffic to come in from those businesses that aren’t typically in the park,” Walcott stated.

“They have jumped on board and our tenants are also appreciative of the fact that we are creating additional avenues for footfall. We are looking at an aggressive way in which we also get our overnight guests, not just the cruise guest but the overnight guests that are actually here within the territory,” she added.


Some of the Activities

A total of $5,000 in cash prizes will be given away throughout the event. Some of the activities which will allow persons to win money include, ‘Xmas Family Feud’, Super Sweeps (Treasure Chest) and Xmas Karaoke-Off.

Some of the other activities include the 1st Property & Land Sales, which will have a number of realtors, banks, surveyors and contractors showing property and land offerings within the BVI; the BVI Spirit, which will focus on all items made locally within the BVI; Coming to Market, which will feature a number of local farmers selling their wares; and Xmas Mega Sales featuring Tortola Auto Group (TAG) & Legacy Sales.

Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
Corporate America Cuts Middle Management as Bosses Take On Triple the Workload
Parents Sue OpenAI After Teen’s Death, Alleging ChatGPT Encouraged Suicide
Amazon Faces Lawsuit Over 'Buy' Label on Digital Streaming Content
Federal Reserve Independence Questioned Amid Trump’s Push to Reshape Central Bank
British Politics Faces Tumultuous Autumn After Summer of Rebellions and Rising Farage Momentum
US Appeals Court Rules Against Most Trump-Era Tariffs
UK Sought Broad Access to Apple Users’ Data, Court Filing Reveals
UK Bank Shares Dive Over Potential Tax on Sector
Germany’s Auto Industry Sheds 51,500 Jobs in First Half of 2025 Amid Deepening Crisis
Bruce Willis Relocated Due to Advanced Dementia
French and Korean Nuclear Majors Clash As EU Launches Foreign Subsidy Probe
EU Stands Firm on Digital Rules as Trump Warns of Retaliation
Getting Ready for the 3rd Time in Its History, Germany Approves Voluntary Military Service for Teenagers
Argentine President Javier Milei Evacuated After Stones Thrown During Campaign Event
Denmark Confronts U.S. Diplomat Over Covert Trump-Linked Influence in Greenland
Starmer Should Back Away from ECHR, Says Jack Straw
Trump Demands RICO Charges Against George Soros and Son for Funding Violent Protests
Taylor Swift Announces Engagement to NFL Star Travis Kelce
France May Need IMF Bailout, Warns Finance Minister
Chinese AI Chipmaker Cambricon Posts Record Profit as Beijing Pushes Pivot from Nvidia
After the Shock of Defeat, Iranians Yearn for Change
Ukraine Finally Allows Young Men Aged Eighteen to Twenty-Two to Leave the Country
The Porn Remains, Privacy Disappears: How Britain Broke the Internet in Ten Days
YouTube Altered Content by Artificial Intelligence – Without Permission
Welcome to The Definition of Insanity: Germany Edition
Just a reminder, this is Michael Jackson's daughter, Paris.
Spotify’s Strange Move: The Feature Nobody Asked For – Returns
Manhunt in Australia: Armed Anti-Government Suspect Kills Police Officers Sent to Arrest Him
China Launches World’s Most Powerful Neutrino Detector
How Beijing-Linked Networks Shape Elections in New York City
Ukrainian Refugee Iryna Zarutska Fled War To US, Stabbed To Death
Elon Musk Sues Apple and OpenAI Over Alleged App Store Monopoly
2 Australian Police Shot Dead In Encounter In Rural Victoria State
Vietnam Evacuates Hundreds of Thousands as Typhoon Kajiki Strikes; China’s Sanya Shuts Down
UK Government Delays Decision on China’s Proposed London Embassy Amid Concerns Over Redacted Plans
A 150-Year Tradition to Be Abolished? Uproar Over the Popular Central Park Attraction
A new faith called Robotheism claims artificial intelligence isn’t just smart but actually God itself
Deputy Prime Minister Angela Rayner Purchases Third Property Amid Housing Tax Reforms Debate
HSBC Switzerland Ends Relationships with Over 1,000 Clients from Saudi Arabia, Lebanon, Qatar, and Egypt
Sharia Law Made Legally Binding in Austria Despite Warnings Over 'Incompatible' Values
Italian Facebook Group Sharing Intimate Images Without Consent Shut Down Amid Police Investigation
Dutch Foreign Minister Resigns Amid Deadlock Over Israel Sanctions
Trump and Allies Send Messages of Support to Ukraine on Independence Day Amid Ongoing Conflict
China Reels as Telegram Chat Group Shares Hidden-Camera Footage of Women and Children
Sam Nicoresti becomes first transgender comedian to win Edinburgh Comedy Award
Builders uncover historic human remains in Lancashire house renovation
Australia Wants to Tax Your Empty Bedrooms
MotoGP Cameraman Narrowly Avoids Pedro Acosta Crash at Hungarian Grand Prix
FBI Investigates John Bolton Over Classified Documents in High-Profile Raids
Report reveals OpenAI pitched national ChatGPT Plus subscription to UK ministers
×