Beautiful Virgin Islands

Saturday, Aug 22, 2026

Fancy a pint? in UK you might need an app for that

Fancy a pint? in UK you might need an app for that

Fancy a pint in the pub? From 4 July, you can have one - or indeed a mojito or an orange juice - in England



But you probably won't be able to stroll up to the bar and order what you fancy.

And in many places, you may find you need an app for that.

The government has published a lengthy document, giving guidance to restaurants, pubs and takeaways on all the measures they will need to take to operate safely.


Data-protection legislation

One paragraph stands out: "The opening up of the economy following the Covid-19 outbreak is being supported by NHS Test and Trace. You should assist this service by keeping a temporary record of your customers and visitors for 21 days, in a way that is manageable for your business, and assist NHS Test and Trace with requests for that data if needed."

Just what customer details should be kept - and how - is unclear.

But the government promises to work with the industry "to design this system in line with data-protection legislation and set out details shortly".

For restaurants and the posher sort of pub where you can book a table for a meal, this should not pose too much of a problem.


Old-fashioned boozers

They are likely to have a system already in place to record customer details.

They will simply have to tinker with it to make sure it collects everybody's name, not just that of the person paying.

But for thousands of old-fashioned boozers - the kind you wander into for a quick pint - it is going to be a lot harder.

They may struggle to set up a reliable process to log their customers.

And the result could be a major shift in pub culture.


Casual drinker

Seeing an opportunity, dozens of app developers and payment platforms are rushing to offer services to pubs and restaurants as they prepare to open up.

And I have asked three of them to imagine how their systems would work for a casual drinker dropping by on a whim.

William Wright's app, YoCa, incorporates Apple Pay, Google Pay and a pre-ordering system.

It has already been helping dozens of cafes keep going during the lockdown by offering takeaway services.

He is now adapting the app to pubs.

But it became clear during our discussion it would involve customers ordering in advance and identify only the person paying, not the others who might have been stood a round.


Extra names

Max Mallows has been helping art galleries handle customers via a service called ArtsVP.

And he is now adapting it for pubs, as PubsVP.

Again, it envisages a world where you book in advance to visit a pub.

But it is flexible enough to add extra names into the system if you bring along a couple of friends.

And you do not have to download the app.

You can just visit a website to enter details.

But what about data protection, which the information commissioner has warned will need to be considered by pubs and restaurants storing customer details?

Mr Mallows admits it is going to be complicated, with some data held by both the pub and his company.

But he aims to give customers a guarantee data will be deleted after 21 days.


Marketing messages

The simplest approach I came across was from a company called Eagle Eye.

And it depended on QR codes, a method already adopted in New Zealand.

Chief sales officer Al Henderson tells me what my customer "journey" would look like.

"You turn up at the Dog and Duck, scan a QR code at the venue, which takes you to a website where you complete your details, first name, last name, phone number, email address," he says.

Then, I receive my own QR code via phone, SMS or email - and use it when I pay.

Pubs will have more data on customers who agree to receive marketing messages.

But a close eye will be kept to ensure those who don't want to be contacted have their details wiped after 21 days.

Landlord Peter Dunn says Ye Old Vaults, a city centre pub in Ashbourne, Derbyshire, used to thrive on Sky Sports events and live music, "neither of which we can have now".

And he can't see some of his regulars being willing to fill in a form.

But Mr Dunn, who also does a bit of web development, does have an idea of what would work - the government's contact tracing app that was shelved last week.

"Licensees do enough work for the government, policing the under-age drinking and stuff like that, without loading us up with that as well," he says.

"So that's a job that an app could do far better than getting landlords to take personal information off their customers."

If the NHS-branded Covid-19 app had been rolled out by now and landlords had demanded drinkers proved they were using it before they were allowed in, you can imagine there would have been quite a row over privacy.

But instead, the technology of contact tracing is effectively being privatised and made the responsibility of the publicans.

And you can understand why they're not raising a glass to that.

Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
Petrol Bombs Set Luxury Cars Alight Outside Birmingham Wedding as Police Hunt Three Men
Bitcoin Surges Toward $80,000 as Short Squeeze and ETF Inflows Ignite Crypto Rally
Twenty-Nine US States Take Meta to Trial Over Alleged Child Addiction on Instagram and Facebook
Former Scottish National Party Executive Peter Murrell Jailed for Five Years Over £400,000 Embezzlement
Moderna and Merck's Personalized Cancer Vaccine Succeeds in Historic Late-Stage Melanoma Trial
Prince Harry and Meghan to Move Back to Britain With Their Children
England and Wales Have Fewer Than 1,800 Prison Places Left for Men
Suspected People Smuggler Arrested After Investigation Identified Him
Children's Doctors Warn That Vaping Can Lead Young People to Smoking
Hundreds of Thousands of Students Receive GCSE and Vocational Results Across England, Wales and Northern Ireland
Here Is What Can Never Happen in Your Country: Taiwan Is Giving Money to All Its People Because It Collected Too Much Tax
UK Inflation Rises to 2.9% as Energy Bills Jump
UK Issues New Conduct Guide for Asylum Seekers on Consent and Respect
A Sleepless Night on Wall Street: Nasdaq to Begin Nearly Round-the-Clock Trading
"The First in the World": 69-Year-Old Protested Artificial Intelligence—and Went to Jail
Ukraine's Ousted Defence Minister Calls for Wartime Presidential Election
China’s Lifelike AI Humans Move From Livestreams Into Real-World Service Roles
Sarah Ferguson Reportedly Retreats to Late Ex-Boyfriend's Swiss Chalet
Cristiano Ronaldo and Georgina Rodríguez Sign Prenup Protecting Their Separate Fortunes
Thieves Steal Antonello da Messina Renaissance Masterpieces From Sicilian Museum
Better.com Founder Who Fired 900 Employees on Zoom Is Ousted as CEO
Italian Speed Camera Issues Nearly 32,000 Fines in 10 Weeks, Worth More Than €3 Million
AI Manager at San Francisco Store Recommends Firing Human Employee
Google Launches Pixel 11 With Gemini AI at the Center of Its Hardware Strategy
Reform UK Unveils Plan to Cut Welfare Spending by More Than £50 Billion a Year
Prime Minister Andy Burnham Praised Extinction Rebellion for Doing a 'Great Service'
UK Wildfire Phone Alert Triggers Backlash as Users Switch Off Emergency Warnings
Heathrow Roads Reopen After Burst Water Main Floods Access to Terminals 2 and 3
Former NBA Players Enes Kanter Freedom and Royce White Say They Will Enter 2027 WNBA Draft
Former Cambridge Professor Jason Arday Found Dead Days After Resigning Amid Plagiarism Row
US Appeals Court Rules AI Agent's Website Actions Are Legally Attributed to the User
France's Constitutional Council Blocks Social Media Ban for Children Under 15
Liechtenstein Changes Royal Succession Rules to Allow Women to Inherit the Throne
Women Allege Rape and Sexual Abuse at British Army College for Teenage Recruits
Minnesota: Two independent investigators posed as Muslims (one wearing a burqa) and showed how they could vote in elections without identification.
China’s Kimi Launches AI-Focused Credit Card With Agricultural Bank of China and American Express
Former Labour Adviser Arrested on Suspicion of Spying for China Held Privileged Access as Top Party Donor
Turkish Parliament Passes Landmark Bill Granting Conditional Amnesty to Disarmed PKK Members
Donald Trump Warns FIFA Against Ousting Gianni Infantino Amid Revolt by Global Football Leaders
Jeff Bezos Joins Investor Group Closing In on $6 Billion Liverpool FC Stake
UK Councils to Receive Sweeping Planning Powers to Ban New Vape and Betting Shops
Russia’s A7 Builds a State-Linked Payments Network Beyond Western Sanctions
Hyper-Realistic Reborn Dolls Draw Collectors Seeking Comfort and Craft
Gen Z Cuts Back on Dating as a Night Out Nears $200
Patients Turn to Artificial Intelligence for Therapy as Psychiatrists Warn of Privacy and Clinical Risks
Couples Embrace ‘Sleep Divorce’ to Protect Rest and Reduce Tension
Meta Ordered to Pay $567 Million and Change Facebook and Instagram Safeguards for Children
Up to only 10 Months in Prison for Swedish Officer’s Murderer Sparks Anger
Success: Nvidia Turned Gaming Chips Into the Engine of the AI Boom
Jorge Messi, Lionel Messi’s Father and Longtime Agent, Dies at 68
×