Beautiful Virgin Islands

Friday, May 15, 2026

Kim Kardashian's Skims Announced as Official Sponsor of U.S. Olympic Team

Kim Kardashian's Skims Announced as Official Sponsor of U.S. Olympic Team

The reality stars shapewear line Skims will be the official underwear of the female athletes participating in the 2020 Tokyo Olympics for Team USA.

Alongside Ralph Lauren's longstanding tenure as the official fashion designer of the United States' Olympic uniforms, Kim Kardashian's shapewear brand Skims will be the official underwear of Team USA's female athletes participating in the 2020 Tokyo Olympics and Paralympic Games.

The reality star and entrepreneur opened up on Instagram about how her stepfather Caitlin Jenner's own Olympic history inspired the new collection. She wrote, "I've heard every detail about the Olympics from my stepdad since I was 10 years old. As I watched the athletes compete, I began to grow as a part of the Olympics. I would travel to all the different cities with my stepdad and my family for the Olympics, and at each Olympics, I would buy an Olympic T-shirt as a souvenir." Kardashian also revealed in a press release that she aims to "show that anything is possible if you work hard enough."

Maintaining the brand's focus on fit and comfort, Team USA stated that the collection will feature sleep and loungewear styles made from ultra-soft and breathable fabrics. In the campaign, star athletes Alex Morgan, Haley Anderson, Scout Bassett, Dalilah Muhammed, and A'ja Wilson wear clothing ranging from bras and panties to body-hugging shorts.

Take a closer look at the Skims collection below. The Team USA series will be released online only on July 12.



Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
The Great Western Exit: Why Best Citizens Are Fleeing the Rich World [PODCAST]
The New Robber Barons of Intelligence: Are AI Bosses More Powerful Than Rockefeller?
The End of the Old Order [Podcast]
Britain’s Democracy Is Now a Costume
The AI Gold Rush Is Coming for America’s Last Open Spaces [Podcast]
The Pentagon’s AI Squeeze: Eight Tech Giants Get In, Anthropic Gets Shut Out [Podcast]
The War Map: Professor Jiang’s Dark Theory of Iran, Trump, China, Russia, Israel, and the Coming Global Shock [Podcast]
Labour Is No Longer a National Party [Podcast]
AI Isn’t Stealing Your Job. It’s Dismantling It Piece by Piece.
Lawyers vs Engineers: Why China Builds While America Litigates [Podcast]
Churchill’s Glass: The Drunk, the Doctor, and the Myth Britain Refuses to Sober Up From
Apple issues an unusual warning: this is how your iPhone can be hacked without you doing anything
The Met Gala Meets the Age of Billionaire Backlash
Russian Oligarch’s Superyacht Crosses Hormuz via Iran-Controlled Route
Gunfire Disrupts White House Correspondents’ Dinner as Trump Is Evacuated
A Leak, a King, and a Fracturing Alliance
Inside the Gates Foundation Turmoil: Layoffs, Scrutiny, and the Cost of Reputational Risk
UK Biobank Breach Exposes Health Data of 500,000, Listed for Sale on Chinese Platform
KPMG Cuts Around 10% of US Audit Partners After Failed Exit Push
French Police Probe Suspected Weather-Data Tampering After Unusual Polymarket Bets on Paris Temperatures
News Roundup
Microsoft lost 2.5 millions users (French government) to Linux
Privacy Problems in Microsoft Windows OS
News roundup
Péter András Magyar and the Strategic Reset of Hungary
Hungary After the Landslide — A Strategic Reset in Europe
×