Beautiful Virgin Islands

Tuesday, Aug 12, 2025

The 12 Best Clean Mascaras to Try for a More Sustainable Beauty Routine

The 12 Best Clean Mascaras to Try for a More Sustainable Beauty Routine

Clean mascara has always been one of beauty’s great anomalies. The question is always the same: Can you really get the same payoff from all-natural formulas?

Thanks to cutting-edge technology and a spate of disruptive ingredients, you can-within reason, at least. And making the switch is well worth the investment given that nontoxic alternatives can help you evade potential carcinogens and hormone disrupters while being more gentle on the eyes, which are under enough stress amid increased screen time while working from home. From a French beauty mainstay to the ultimate no-makeup makeup formula, here are a crop of clean favorites to cater to different lash needs.



Get Westman Atelier’s oft sold-out 96% natural mascara while you can. Pro Gucci Westman’s plant-powered formula contains thickening chicory root, antimicrobial coconut oil, and a pigment-binding mix of beeswax, sunflower seed wax, and carnauba wax for lush, rich black lashes.



With its special hydra-mineral complex, Saie’s Mascara 101 strengthens lashes while yielding impressive volume and lift. It’s buildable, so one coat offers a your-lashes-but-better effect, while two-plus layers takes you into more intense, feathery territory.



Housed in a feel-good fuchsia and tangerine tube, Kosas’s The Big Clean mascara is designed to create “big, fluffy lashes” both immediately and in the long run with its nourishing cocktail of shine-enhancing castor oil, revitalizing provitamin B5, and conditioning biotinyl tripeptide-1.



A favorite among makeup lovers with sensitive eyes, Inika Organic’s tapered wand makes application a cinch while magnolia bark extract, vitamin E, and sunflower oil work in harmony to supply darkened, super-lifted fringe.



Virtually imperceptible, Ere Perez’s clear gel mascara boasts aloe vera, known for helping to keep lashes soft and silky smooth, as its hero ingredient. It also doubles as a brow groomer, making it the ultimate no-makeup makeup two-for-one.



French clean beauty favorite La Bouche Rouge can be relied upon for all things chic and sustainable-Le Sérum Noir is no exception. Encased in the world’s first glass mascara tube, the 99% natural formula contains carnauba wax, castor fiber, and jojoba oil, which work in harmony for long-lasting curl and definition. What’s more: You can also treat yourself to a luxe leather sleeve.



Kjaer Weiss’s refillable, organic mascara is an industry favorite thanks to its creamy, flake-free formula, which is loaded with jojoba and castor oils. It comes with a specially designed wand that distributes pigment evenly to clump-free effect.



Juice Beauty’s plant-derived, phyto-pigment-powered formula lifts and extends lashes with no smudging or flakes. On top of that, its unique brush with curved bristles picks up just the right of mascara for a measured application.



With a dual-sided brush that leaves no lash unturned, Ilia’s cult-favorite, highly effective formula harnesses keratin, shea butter, and beeswax together to curl and lengthen lashes to doe-eyed effect.



Vapour’s lengthening and volumizing Mesmerize mascara makes good on its moniker. It delivers intensely black pigment and extension-like definition with a formula comprised of lash-health-supporting acacia flower wax, amino acids, and jojoba oil.



With its hourglass brush and robust, botanical blend of bataua oil and carnauba and rice bran waxes, Beautycounter’s crowdsourced formula is a winning one for a full fringe free of smudges and flakes.



Offered in jet black and a dark, cool-tone brown, Elate’s Essential mascara can help you achieve both soft, supple lashes or bigger, bolder fringe with its buildable formula made up of antioxidant-packed rice bran wax and hydrating olive oil. It’s housed in a zero-waste, compostable bamboo tube.

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