Beautiful Virgin Islands

Tuesday, Nov 04, 2025

Gucci Has Reinvented One of Princess Diana’s Favorite Handbags

Gucci Has Reinvented One of Princess Diana’s Favorite Handbags

The chic bamboo tote is synonymous with Lady Di’s free-spirited style in the early ’90s

After the roaring success of its reborn Jackie bag, Gucci is bringing back another beloved accessory from the brand’s archive. Princess Diana’s favorite bamboo handle tote has been reimagined by Alessandro Michele some 20 years after the original caught the royal’s eye.



Behold, the Gucci Diana bag.


Synonymous with Lady Di’s style in the early ’90s, when the paparazzi fawned over her leaving Chelsea’s Harbour Gym wearing collegiate sweaters and cycling shorts, the capacious holdall came to evoke her personal freedom. As she distanced herself from the royal family, Diana became bolder with her fashion choices, though, as her stylist Anna Harvey once said, she always dispensed with the formality around royal dress codes.



Diana doing quintessential Di leisurewear, with her capacious Gucci bamboo tote, in 1996.


Michele’s version of the structured tote builds on this idea of fluidity. Distinguishable from the original by the neon leather belts fastened around the bamboo handles – a nod to the functional bands that maintained the integrity of the ’90s wooden handles – the new high-vis straps come in interchangeable fluoro alternatives. Letters and star symbols can be embossed on the inside of the belts to bring customizable charm to the updated version of the princess’s prized tote.



Diana carrying her Gucci, which was first introduced by the house in 1991, while taking Prince William to Eton in 1996.


Available in three sizes and seven colorways – the timeless cuir is the closest color to Diana’s own trusty Gucci – the shocking emerald and sweet rose versions with yellow, pink or orange straps chime with the brand’s mission to promote self-expression through its products. Showcased on the arm of a pink-haired model carrying a pet rabbit on the runway, the Gucci Diana represents the cycle of reinvention and being free to be who you are – something the original poster girl for the brand would no doubt support.



Sienna Miller carrying her new Gucci Diana bag.


Friends of the house, including Sienna Miller, Jodie Turner-Smith and Elle Fanning, have been quick to throw their support behind the new handbag rooted in the house’s history. Queen of boho style Sienna has been bringing polish to her signature cut-offs with the large black version, the fluoro orange accents caught Jodie’s eye, and ultra-feminine dresser Elle has fallen for the powder pink iteration.



Jodie Turner-Smith is a fan of the modern Diana tote.


Expect this modernized classic to be a royally good addition to the summer wardrobes of It-girls around the world when it launches today, July 6.



Elle Fanning showing off the everyday charm of her Gucci Diana.
Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
Trump Calls Title Removal of Andrew ‘Tragic Situation’ Amid Royal Fallout
UK Bonds Rally as Chancellor Reeves Briefs Markets Ahead of November Budget
UK Report Backs Generational Smoking Ban Ahead of Tobacco & Vapes Bill Review
UK’s Domino’s Pizza Group Reports Modest Like-for-Like Sales Growth in Q3
UK Supplies Additional Storm Shadow Missiles to Ukraine as Trump Alleges Russian Underground Nuclear Tests
High-Profile Broodmare Puca Sells for Five Million Dollars at Fasig-Tipton ‘Night of the Stars’
Wilt Chamberlain’s One-of-a-Kind ‘Searcher 1’ Supercar Heads to Auction
Erling Haaland’s Remarkable Run: 13 Premier League Goals in 10 Matches and Eyes on History
UK Labour Peer Warns of Emerging ‘Constituency for Hating Jews’ in Britain
UK Home Secretary Admits Loss of Border Control, Warns Public Trust at Risk
President Trump Expresses Sympathy for UK Royal Family After Title Stripping of Prince Andrew
Former Prince Andrew to Lose His Last Military Title as King Charles Moves to End His Public Role
King Charles Relocates Andrew to Sandringham Estate and Strips Titles Amid Epstein Fallout
Two Arrested After Mass Stabbing on UK Train Leaves Ten Hospitalised
Glamour UK Says ‘Stay Mad Jo x’ After Really Big Rowling Backlash
Former Prince Prince Andrew Faces Possible U.S. Congressional Appearance Over Jeffrey Epstein Inquiry
UK Faces £20 Billion Productivity Shortfall as Brexit’s Impact Deepens
UK Chancellor Rachel Reeves Eyes New Council-Tax Bands for High-Value Homes
UK Braces for Major Storm with Snow, Heavy Rain and Winds as High as 769 Miles Wide
U.S. Secures Key Southeast Asia Agreements to Reshape Rare Earth Supply Chains
US and China Agree One-Year Trade Truce After Trump-Xi Talks
BYD Profit Falls 33 % as Chinese EV Maker Doubles Down on Overseas Markets
US Philanthropists Shift Hundreds of Millions to UK to Evade Regulatory Uncertainty in Trump Era
Israeli Energy Minister Delays $35 Billion Gas Export Agreement with Egypt
King Charles Strips Prince Andrew of Titles and Royal Residence
Trump–Putin Budapest Summit Cancelled After Moscow Memo Raises Conditions for Ukraine Talks
Amazon Shares Soar 11% as Cloud Business Hits Fastest Growth Since 2022
Credit Markets Flooded with More Than $200 Billion of AI-Linked Debt Issuance
U.S. Treasury Secretary Scott Bessent Says China Made 'a Real Mistake' by Threatening Rare-Earth Exports
Report Claims Nearly Two Billion Dollars in Foreign Charity Funds Flowed into U.S. Advocacy Groups
White House Refutes Reports That US Targeting Military Sites in Venezuela
Meta Seeks Dismissal of Strike 3’s $350 Million Copyright Lawsuit
Apple Exceeds Forecasts With $102.5 Billion Q3 Revenue Despite iPhone Miss
Israel's IDF Major General Yifat Tomer-Yerushalmi Admits to Act Amounting to Aiding Hamas During Wartime (Treason)
Shawbrook IPO Marks London’s Biggest UK Listing in Two Years
UK Government Split Over Backing Brazil’s $125 Billion Tropical Forest Fund Ahead of COP30
J.K. Rowling Condemns Glamour UK Feature of Nine Trans Women as 'Men Better at Being Women'
King Charles III Removes Prince Andrew’s Titles and Orders His Departure from Royal Lodge
UK Finance Minister Reeves Releases Email Correspondence to Clarify Rental-Licence Breach
UK and Vietnam Sign Landmark Migration Deal to Fast-Track Returns of Irregular Arrivals
UK Drug-Pricing Overhaul Essential for Life-Sciences Ambition, Says GSK Chief
Princesses Beatrice and Eugenie Temporarily Leave the UK Amid Their Parents’ Royal Fallout
UK Weighs Early End to Oil and Gas Windfall Tax as Reeves Seeks Investment Commitments
UK Retail Inflation Slows as Shop Prices Fall for First Time Since Spring
Next Raises Full-Year Profit Guidance After Strong Third-Quarter Performance
Reform UK’s Lee Anderson Admits to 'Gaming' Benefits System While Advocating Crackdown
United States and South Korea Conclude Major Trade Accord Worth $350 Billion
Hurricane Melissa Strikes Cuba After Devastating Jamaica With Record Winds
Vice President Vance to Headline Turning Point USA Campus Event at Ole Miss
U.S. Targets Maritime Narco-Routes While Border Pressure to Mexico Remains Limited
×