The 12th consecutive affair is scheduled for July 21 – 26, 2021.

Summer Sizzle’s official website says the event is expected to attract fashion and travel influencers, press, celebrities, entertainers, leisure tourists and water sports enthusiasts.

A promotional flyer of this year’s event has said Summer Sizzle will be hosted with COVID-19 protocols in place to keep guests, performers, employees, and participants safe.

“We have been working diligently with BVI, as informed by the CDC, to establish and implement health and safety protocols for anyone who enters the event venues,” organisers have said.

“The number of attendees permitted to attend Summer Sizzle BVI events at the venues will be subject to BVI guidelines. Guests will be notified about specific protocols (including advanced COVID-19 testing) required to events in-person at the time of purchasing tickets. Each event ticket will be provided in a digital format and will also contain standard “ticket-back” terms, including health and safety requirements (to which each patron attending a Summer Sizzle BVI events shall be subject),” organisers have said.

The schedule of events

On Day 1, things will kick off with arrivals and a meet-and-greet. This will be followed by Summer Sizzle’s Welcome Culture & Style Party on Thursday, July 22.

Friday the 23rd will see a workshop on ‘The Insider’s Guide to the World of Fashion, Beauty & Photography’. Later that day will be a Masquerade Ball.

The main event — the Global Glamour Runway Show — will happen on Saturday the 24th before things culminate on Sunday the 25th with a sailing excursion to Virgin Gorda.

Save for the arrival and departure dates, a wellness retreat is scheduled to happen each day. Departures are scheduled for Monday, July 26.