The UK will ban junk food advertising on the internet and daytime television starting October 1, 2025, as part of efforts to reduce childhood obesity. Announced by the Labour Party, this policy aims to protect children influenced by unhealthy food ads. The move has sparked debate, with some criticising it as 'nanny state' interference.
The UK plans to ban junk food advertising on the internet and daytime television starting October 1, 2025.
This initiative aims to address the high levels of childhood obesity and is part of a broader effort to reform the National Health Service (NHS), with a focus on prevention.
The Labour Party, under Keir Starmer, included this measure in their winning manifesto.
Support for the ban is not universal, with criticisms from some on the political right who oppose what they term 'nanny state' interventions.
The Conservative Party previously under
Boris Johnson had supported the ban, citing the influence of advertising on children's dietary habits.
The Labour government also intends to forbid the sale of high-sugar and caffeine energy drinks to those under 16.
Junior health minister Andrew Gwynne highlighted that over a third of children in England are overweight or obese by the age of 11.