Beautiful Virgin Islands

Tuesday, Jun 03, 2025

Chanel Brings the Stars to Rockefeller Center for 100 Years of No. 5

Chanel Brings the Stars to Rockefeller Center for 100 Years of No. 5

During a star-studded evening kicking off Chanel's No. 5 in the Stars takeover of the New York City landmark, actresses Taylour Paige, Dylan Penn, and Lauren Ridloff speak to L'OFFICIEL about what No. 5 means to the modern woman.

"Five is a good number for me," Zola star Taylour Paige says. "I was born on [October] fifth; I've been seeing fives all day-my room number is 505, even my fitting today was on the 14th floor, which one plus four is five; and it's the fifth! Which Chanel did intentionally. So I'm feeling this alignment."

A significant number for the evening, Chanel invited actors, musicians, athletes, influencers, and fashion insiders to fête the 100th anniversary of its iconic Chanel No. 5 fragrance at Rockefeller Center on November 5. Featuring a special performance from Mary J. Blige, presentation by professional ice skater Elladj Balde, and show by the Brass Queens Band, the celebration of Chanel No. 5 in the Stars delivered much excitement.



Transforming the Channel Gardens into an exhibition where visitors can walk through the history of the famed perfume, from the evolution of its bottle to the story of the scent, the display culminates at the world-famous ice rink now emblazoned with the Chanel No. 5 logo. Additional No. 5-inspired games, a guided scent discovery, and special No. 5 in the Stars animations add to the festive spirit. The general public is invited to experience the takeover from November 6 to November 12.



Over the fragrance’s 100 years, No. 5 has earned plenty of star power of its own. From famous fans like Marilyn Monroe to becoming the world’s most recognizable fragrance, its impact has endured. No. 5 was the first scent created by a woman, and it continues to resonate with women across generations.



For Paige, No. 5’s allure is the romance of the fragrance. “I love the history and how it’s been carried on all this time, and I really love the timelessness of being a lady,” she shares. “[Coco Chanel] said to put it where you want to be kissed—your neck, your décolleté, your wrists. That’s like divine feminine.”



Model and actress Dylan Penn, who had her first major role in this year's Flag Day alongside dad Sean Penn (who also directed the movie), not only loves its classic appeal, but also the new ways Chanel invites its fans to discover No. 5. With collector’s editions of the fragrance, No. 5 high and fine jewelry collections, and a holiday makeup line inspired by the perfume, Chanel has released fun twists to the original icon. “I love makeup and I just looked at the new illuminator, and its insane,” Penn shares.



While she plays with the makeup, Penn reserves the fragrance itself for her mom, actress Robin Wright. “No. 5 is so classic, and it’s nostalgic for me, because I grew up with my mom wearing that,” she says. “Anytime I put it on, it feels like that’s my mom’s scent. But when I smell it, it brings up the best memories of childhood.”



Lauren Ridloff, Marvel’s first deaf superhero who stars in the just-released Eternals, also has a nostalgia for Chanel that fuels her excitement for its fresh creations. “I really connect with the old and new,” Ridloff says through an American Sign Language interpreter. “I do have a history with Chanel through my grandmother and her love for their shoes, and now, from head-to-toe I’m in Chanel. The point of Chanel is that it’s timeless.”

Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
China Accuses US of Violating Trade Truce
Panama Port Owner Balances US-China Pressures
France Implements Nationwide Outdoor Smoking Ban to Protect Children
German Chancellor Merz Keeps Putin Guessing on Missile Strategy
Mandelson Criticizes UK's 'Fetish' for Abandoning EU Regulations
British Fishing Boat Owner Fined €30,000 by French Authorities
Dutch government falls as far-right leader Wilders quits coalition
Harvard Urges US to Unfreeze Funds for Public Health Research
Businessman Mauled by Lion at Luxury Namibian Lodge
Researchers Consider New Destinations Beyond the U.S.
53-Year-Old Doctor Claims Biological Age of 23
Trump Struggles to Secure Trade Deals With China and Europe
Russia to Return 6,000 Corpses Under Ukraine Prisoner Swap Deal
Microsoft Lays Off Hundreds More Amid Restructuring
Harvey Weinstein’s Publicist Embraces Notoriety
Macron and Meloni Seek Unity Despite Tensions
Trump Administration Accused of Obstructing Deportation Cases
Newark Mayor Sues Over Arrest at Immigration Facility
Center-Left Candidate Projected to Win South Korean Presidency
Trump’s Tariffs Predicted to Stall Global Economic Growth
South Korea’s President-Elect Expected to Take Softer Line on Trump and North Korea
Trump’s China Strategy Remains a Geopolitical Puzzle
Ukraine Executes Long-Range Drone Strikes on Russian Airbases
Conservative Karol Nawrocki wins Poland’s presidential election
Study Identifies Potential Radicalization Risk Among Over One Million Muslims in Germany
Good news: Annalena Baerbock Elected President of the UN General Assembly
Apple Appeals EU Law Over User Data Sharing Requirements
South Africa: "First Black Bank" Collapses after Being Looted by Owners
Poland will now withdraw from the EU migration pact after pro-Trump nationalist wins Election
"That's Disgusting, Don’t Say It Again": The Trump Joke That Made the President Boil
Trump Cancels NASA Nominee Over Democratic Donations
Paris Saint-Germain's Greatest Triumph Is Football’s Lowest Point
OnlyFans for Sale: From Lockdown Lifeline to Eight-Billion-Dollar Empire
Mayor’s Security Officer Implicated | Shocking New Details Emerge in NYC Kidnapping Case
Hegseth Warns of Potential Chinese Military Action Against Taiwan
OPEC+ Agrees to Increase Oil Output for Third Consecutive Month
Jamie Dimon Warns U.S. Bond Market Faces Pressure from Rising Debt
Turkey Detains Istanbul Officials Amid Anti-Corruption Crackdown
Taylor Swift Gains Ownership of Her First Six Albums
Bangkok Ranked World's Top City for Remote Work in 2025
Satirical Sketch Sparks Political Spouse Feud in South Korea
Indonesia Quarry Collapse Leaves Multiple Dead and Missing
South Korean Election Video Pulled Amid Misogyny Outcry
Asian Economies Shift Away from US Dollar Amid Trade Tensions
Netflix Investigates Allegations of On-Set Mistreatment in K-Drama Production
US Defence Chief Reaffirms Strong Ties with Singapore Amid Regional Tensions
Vietnam Faces Strategic Dilemma Over China's Mekong River Projects
Malaysia's First AI Preacher Sparks Debate on Islamic Principles
White House Press Secretary Criticizes Harvard Funding, Advocates for Vocational Training
France to Implement Nationwide Smoking Ban in Outdoor Spaces Frequented by Children
×