Beautiful Virgin Islands

Saturday, Mar 14, 2026

Covid: Most popular Facebook link in US spread vaccine doubt

Covid: Most popular Facebook link in US spread vaccine doubt

A news article about a doctor who died after receiving a Covid-19 vaccination was Facebook's most viewed link in the US in the first quarter of 2021, a previously shelved report shows.

The piece - updated after a report said there was no proven link to the vaccine - was popular with vaccine sceptics.

The New York Times claimed that Facebook initially held back its report because it would "look bad".

Facebook said the delay was in order to make "key fixes".

The company had already published its "Widely Viewed Content" report for the second quarter of 2021, in which it found a word search promising to reveal "your reality" was the most popular post.

Similarly frivolous "question posts" formed most of the top 20.

But the New York Times revealed on Friday that the company had held back the earlier report covering January to March 2021.


The paper alleged the report had not been shared because of fears that it would "look bad for the company".

The most-viewed link was an article published by a mainstream US newspaper reporting that a doctor had died two weeks after getting a Covid-19 vaccine. The link attracted nearly 54 million views.

The article was subsequently updated to reflect the findings of the Medical Examiner that there was insufficient evidence to conclude whether the vaccine was responsible for the death.

Health bodies around the world have deemed the vaccine to be both safe and highly effective.

The first quarter report also revealed that the 19th most popular page on the platform belonged to the Epoch Times, which has been accused of spreading right-wing conspiracy theories.


The widespread circulation of this story of a doctor who died two weeks after receiving a Covid-19 jab exposes just how fertile a breeding ground Facebook can be for anti-vaccination content.

This can be partly explained by a committed network of activists, under a variety of different guises, who oppose coronavirus vaccines.

Promoting emotive, personal stories like this one on Facebook has been one of their primary tactics in scaring others from getting jabbed - even when, as was the case with this story, it turns out the death has no link to a Covid-19 vaccine at all.

Throughout the pandemic, these activists have muddled together real - and rare - stories of potential adverse side effects from vaccines with extreme online conspiracies, exploiting medical debates, genuine grief, and legitimate questions.

This also demonstrates the complexity of the disinformation ecosystem on social media - where users seize on a grain of truth, in this case an accurate news story, and spin it into a misleading narrative, without the facts to back it up.

I previously reported on how activists misappropriated the image of one woman's foot on Facebook, after she took part in the Pfizer vaccine trials.

After the publication of the NY Times' story, Facebook released the report.

A spokesperson for the company said: "We considered making the report public earlier but since we knew the attention it would garner, exactly as we saw this week, there were fixes to the system we wanted to make."

According to Facebook, these fixes included dealing with bugs in some of the queries on which the report was based.

The firm's Andy Stone added more detail on a Twitter thread.


Both the quarterly reports focus on what is most viewed in the USA, rather than what is engaged with through likes, comments, and shares.

They paint a different picture to data gathered by researchers and journalists with Crowdtangle, Facebook's engagement-measuring tool, which suggests that right-leaning political content is dominant on the platform.

Facebook has fiercely pushed back against that idea, saying that only 6% of content seen by users is political.

But some misinformation researchers worry that Facebook is going cold on Crowdtangle.

The company did not answer a BBC question about whether the tool was under threat.

Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
Weak Growth Signals UK Economy Was Faltering Even Before Middle East Energy Shock
Marks & Spencer Tops UK Fashion Retail Rankings as Most Considered Brand
United States Launches Trade Investigation Into Allies Over Forced Labour Practices
United States Launches Trade Investigation Into Allies Over Forced Labour Practices
Russia Accuses Britain Over Storm Shadow Strike as London Reaffirms Ukraine’s Right to Self-Defence
Russia Accuses Britain Over Storm Shadow Strike as London Reaffirms Ukraine’s Right to Self-Defence
Royal Navy to Acquire Twenty Uncrewed Surface Vessels for Autonomous Warfare Testing
Russia Summons British and French Envoys After Ukrainian Storm Shadow Strike on Strategic Facility
Starmer Confirms Britain Will Maintain Sanctions on Russia Despite U.S. Policy Shift
UK Moves to Refine AI Definition in Investment Security Reform
UK Economy Stalls in January as Growth Unexpectedly Falls to Zero
Asian Energy Security Tested as Strait of Hormuz Disruption Threatens Oil Supplies
Iran Sets Three Conditions for Ending Regional War as Diplomatic Efforts Intensify
Tesla Secures Approval to Supply Electricity Directly to Homes Across Britain
Prince William Delivers Tribute to Australia’s Naval Alliance Amid Renewed Royal Spotlight on the Country
UK Foreign Secretary Travels to Saudi Arabia to Reinforce Support for Regional Allies
Putin’s ‘Hidden Hand’ May Be Assisting Iran in Conflict With Trump, UK Defence Secretary Warns
UK Sets April Deadline for Tech Platforms to Strengthen Online Protections for Children
Elon Musk Moves Into Britain’s Energy Market as Tesla Wins Licence to Supply Power
UK Watchdog Warns Fuel Retailers Against Profiteering Amid Iran War Price Surge
Report Claims Iran Used UK Charity Network to Expand Influence
United States and United Kingdom Establish Joint Standards for Counter-Drone Technology
Iran May Be Laying Naval Mines in Strait of Hormuz, UK Warns Amid Escalating Gulf Tensions
US Deploys Bunker-Buster Bombs to UK Airbase as Iran Conflict Intensifies
British Troops in Iraq Intercept Iranian Drones Targeting Coalition Base
Release of Mandelson Files Raises Tensions as UK Seeks Stable Relations With Donald Trump
UK Documents Reveal Starmer Was Warned About Mandelson’s Epstein Links Before Ambassador Appointment
Nearly Five Hundred UK Mortgage Deals Withdrawn in Two Days as Market Volatility Forces Lenders to Reprice
Three Cargo Ships Hit Near Iran as Attacks Spread to Strategic Strait of Hormuz
Why British Police Repeatedly Declined to Investigate Jeffrey Epstein’s UK Links
UK Parliament Ends Hereditary Seats in House of Lords, Closing Chapter on Centuries of Aristocratic Lawmaking
EU and UK Urge Israel to Act Against Rising West Bank Settler Violence Amid Regional Tensions
US Senator John Kennedy Says Keir Starmer Should Not Be Trusted for Military Advice Amid Iran War Debate
UK High Court Rejects Attempt to Revive Terrorism Charge Against Kneecap Rapper
Revolut Secures Full UK Banking Licence After Multi-Year Regulatory Wait
Kentucky’s Bench Boost Powers Wildcats Past LSU in SEC Tournament Opener
British Couple Die After Being Pulled From Water at Australian Beach During Family Visit
British Airways Suspends UK Repatriation Flights as Middle East Travel Disruption Deepens
US Forces Prepare Ordnance at RAF Fairford as Strategic Bombers Deploy for Middle East Operations
Nigel Farage Faces Criticism After Saying Britain Should Stay Out of Iran War
Landmark UK Trial Begins Over Sony’s PlayStation Store Pricing
UK High Court Rejects Bid to Challenge Britain’s Chagos Islands Agreement With Mauritius
Finnish Duo Triumphs in England’s Annual Wife-Carrying Race, Winning a Barrel of Ale
How U.S. and UK National Security Strategies Are Reshaping the Global Business Landscape
Green Party Gains Momentum as Labour Shifts Toward the Political Centre
Royal Navy Destroyer HMS Dragon Sets Sail for Eastern Mediterranean as Regional Tensions Rise
UK Homebuilder Persimmon Warns Iran Conflict Could Dent Property Buyer Confidence
Roman Abramovich Signals Legal Fight if UK Seeks to Seize Chelsea Sale Funds
UK Ready to Back Emergency Oil Reserve Release as Middle East Conflict Pushes Prices Higher
Study of 40,000 Articles Sparks Debate Over Alleged Anti-Muslim Bias in UK Media
×