Beautiful Virgin Islands

Monday, Aug 04, 2025

Why you're suddenly getting spammed with privacy emails

Why you're suddenly getting spammed with privacy emails

Does this look familiar? "We've updated our privacy notice to provide additional transparency on our information practices as well as to comply with the CCPA."

This holiday season, inboxes have been filled not only with promotional emails but also dozens of privacy notes.
California's new privacy law -- the California Consumer Privacy Act (CCPA) - goes into effect January 1, 2020. That's why Postmates, Condé Nast, Hulu, and many more businesses have emailed customers over the past few weeks with new terms of service.


What is CCPA?

CCPA regulates how companies collect and store data. The law applies to for-profit companies that generate more than $25 million in annual gross revenue, have more than 50,000 people's personal data or generate more than 50% of their annual revenue from selling customers' personal data.

California residents can now demand those companies disclose what data they have collected on them, and the law requires companies delete that data when users ask them to.

Companies must disclose how their customers can contact them to request their data be forgotten. Square, for example, lists an email specifically for privacy issues.


Why now?

Big scandals, including Facebook's Cambridge Analytica crisis and Equifax's data breach, have angered legislators. Many lawmakers are looking to rein in some companies' seemingly unfettered access to people's data, giving users more power over their personal information.

Facebook, Google, Amazon and other tech platforms are affected by the law. That's a big deal, because they generate the vast majority of their revenue from targeted advertising. The law does not prevent them from collecting data, but it requires them to be more explicit about what data they're collecting.


Does it only affect California residents?

Non-California residents cannot request their data be deleted. But they will be able to read through the new terms of service and see what data companies are collecting.

Other states are also mulling similar regulations on data privacy. Lawmakers have considered a federal privacy law. Facebook CEO Mark Zuckerberg has called for a "global framework" for data privacy regulations.


Sounds like GDPR?


Yes and no. General Data Protection Regulation, or GDPR, is a EU law that was implemented May 2018.

Both GDPR and CCPA are privacy laws that address collecting and storing data, but they handle it differently. GDPR requires that people must consent to a company collecting their data. CCPA doesn't require an opt-in, but it mandates that people have an ability to opt-out from collection.

GDPR also applies to all companies - not just for-profits of a certain size - and it regulates all types of personal data. CCPA applies to personal data that is not available in government records.


How will CCPA affect tech companies

The impact of this law is hard to measure, because it requires consumers to take action.

Initial compliance may cost companies up to $55 billion, collectively, according to an economic impact assessment prepared by an independent research firm for California's Department of Justice.

If companies purposefully ignore CCPA, California will fine them$7,500 fine per violation. Other rule-breaking carries a maximum fine of $2,500 per violation. California's Justice Department will begin enforcing the law on July 1. There's a six months grace period from the law's implementation to enforcement.

Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
Pilots Call for Mental Health Support Without Stigma
All Five Trapped Miners Found Dead After El Teniente Mine Collapse
Ong Beng Seng Pleads Guilty in Corruption Case Linked to Former Singapore Transport Minister
BP’s Largest Oil and Gas Find in 25 Years Uncovered Offshore Brazil
Italy Fines Shein One Million Euros for Misleading Sustainability Claims
JPMorgan and Coinbase Unveil Partnership to Let Chase Cardholders Buy Crypto Directly
Declassified Annex Links Soros‑Affiliated Officials and Clinton Campaign to ‘Russiagate’ Narrative
UK's Online Safety Law: A Front for Censorship
Nationwide Protests Erupt in Brazil Demanding Presidential Resignation
Parents Abandon Child at Barcelona Airport Over Passport Issue
Mystery Surrounds Death of Brazilian Woman with iPhones Glued to Her Body
Bus Driver Discovers Toddler Hidden in Suitcase in New Zealand
Switzerland Celebrates 734 Years of Independence Amid Global Changes
U.S. Opens Official Investigation into Former Trump Prosecutor Jack Smith
Leaked audio of Canada's new PM Mark Carney admitting the truth about the Net Zero agenda: "We're gonna make a lot of money off of this."
China Enforces Comprehensive Ban on Cryptocurrency Activities
Absolutely 100% Realistic EVO Series Doll by EXDOLL (Chinese Company) used mainly for carnal purposes
World Economic Forum founder Klaus Schwab: "In this new world, we must accept... total transparency. You have to get used to it. You have to behave accordingly. But if you have nothing to hide, you shouldn't be afraid."
Meet Mufti Hamid Patel, head of Office for Standards in Education in Pakistan
George Soros tells the World Economic Forum: "President Trump is a con man and the ultimate narcissist, who wants the world to revolve around him."
Hamas are STARVING the hostages.
Decline in Tourism in Majorca Amidst Ongoing Anti-Tourism Protests
British Tourist Dies Following Hair Transplant in Turkey, Police Investigate
Poland Begins Excavation at Dziemiany After New Clue to World War II‑Era Nazi Treasure
WhatsApp Users Targeted in New Scam Involving Account Takeovers
Trump Threatens Canada with Tariffs Over Palestinian State Recognition
Trump Deploys Nuclear Submarines After Threats from Former Russian President Medvedev
Trump Sues Murdoch in “Heavyweight Bout”: Lawsuit Over Alleged Epstein Letter Sets Stage for Courtroom Showdown
Germany Enters Fiscal Crisis as Cabinet Approves €174 Billion in New Debt
Trump Administration Finalizes Broad Tariff Increases on Global Trade Partners
J.K. Rowling Limits Public Engagements Citing Safety Fears
JD.com Launches €2.2 Billion Bid for German Electronics Retailer Ceconomy
Azerbaijan Proceeds with Plan to Legalise Casinos on Artificial Islands
Former Judge Charged After Drunk Driving Crash Kills Comedian in Brazil
Jeff Bezos hasn’t paid a dollar in taxes for decades. He makes billions and pays $0 in taxes, LEGALLY
China Increases Use of Exit Bans Amid Rising U.S. Tensions
IMF Upgrades Global Growth Forecast as Weaker Dollar Supports Outlook
Procter & Gamble to Raise U.S. Prices to Offset One‑Billion‑Dollar Tariff Cost
House Republicans Move to Defund OECD Over Global Tax Dispute
Botswana Seeks Controlling Stake in De Beers as Anglo American Prepares Exit
Trump Administration Proposes Repeal of Obama‑Era Endangerment Finding, Dismantling Regulatory Basis for CO₂ Emissions Limits
France Opens Criminal Investigation into X Over Algorithm Manipulation Allegations
A family has been arrested in the UK for displaying the British flag
Mel Gibson refuses to work with Robert De Niro, saying, "Keep that woke clown away from me."
Trump Steamrolls EU in Landmark Trade Win: US–EU Trade Deal Imposes 15% Tariff on European Imports
ChatGPT CEO Sam Altman says people share personal info with ChatGPT but don’t know chats can be used as court evidence in legal cases.
The British propaganda channel BBC News lies again.
Deputy attorney general's second day of meeting with Ghislaine Maxwell has concluded
Controversial March in Switzerland Features Men Dressed in Nazi Uniforms
Politics is a good business: Barack Obama’s Reported Net Worth Growth, 1990–2025
×