Conservative Campaign Leaflets Lack Party Branding
The Conservative Party is distributing election leaflets that minimize party branding and images of Rishi Sunak. These leaflets focus on local candidates, avoiding Sunak's image. Labour criticizes this approach, highlighting Sunak's unpopularity.
The Conservative Party is currently distributing election campaign leaflets that noticeably minimize party branding and images of Prime Minister Rishi Sunak.
Campaign materials are instead focusing on local candidates with personalized imagery.
In some battleground areas, newsletters branded 'Your Future' in bright red avoid featuring Sunak and emphasize security, tax cuts, and pension guarantees.
Labor has criticized this approach, indicating that it points to Sunak's increasing unpopularity.
The Tories’ internal memo reveals concerns about MPs' limited engagement in ground campaigning, while the party rushes to appoint candidates to over 100 constituencies.