Beautiful Virgin Islands

Tuesday, Jun 03, 2025

Ellie Goldstein Always Wanted to Be Famous. Now She Is.

Ellie Goldstein Always Wanted to Be Famous. Now She Is.

She recently appeared in a historic beauty campaign. But this British 18-year-old has long been challenging perceptions just by being herself. In our latest digital cover story, senior beauty editor Dianna Mazzone caught up with the model who is spreading positivity throughout the world - and a message to the industry about the importance of inclusivity.

Ellie Goldstein always wanted to be famous. This is one of the first things she tells me when we sit down for a Zoom interview in early October. (She's tuning in from her home in Ilford, Essex, about a 45-minute drive from the heart of London.) And at just 18 years old, she's well on her way to that goal, propelled by a now-viral image in which she appeared for Gucci Beauty in partnership with Vogue Italia.

"When I saw [my picture] on Gucci Beauty’s Instagram, I thought, Wow! Who is this? Is this me, or what?!" says Goldstein. "My friends and family saw it. It felt very special to me." Scrolling through Goldstein's feed, I see comments in eight languages and messages like "She has to have one of the sweetest faces I’ve ever seen" and "As a handicapped person, I'm so happy someone is finally representing us."

Of course, it takes years to become an overnight success. Goldstein, who has Down syndrome, started dancing when she was five, and went on to appear in school plays, like Jack and the Beanstalk. "When I was doing the play, it hit me [that I wanted to keep doing this]," she says. "I love to be seen."



Goldstein continued her training in drama and dance, appearing in productions at the Royal Opera House and Royal Albert Hall. And when, just before Goldstein's 15th birthday, her mother, Yvonne, heard about a new talent agency that represented people with visible differences and disabilities, the stars aligned.

Zebedee Management was founded by sisters-in-law Laura Johnson and Zoe Proctor in 2017. Johnson, a social worker, and Proctor, who taught theater arts to young adults with learning disabilities, were taking a walk on a beach in North England when they began to reflect on why people like Proctor's students weren't granted the same opportunities as other performers and models.

"We said, 'If nobody else is doing it, why don’t we?'" recalls Proctor.

They put out a casting call through support groups in London and magazines geared toward the disabled community. When they received thousands of replies from people with disabilities who wanted to pursue modeling and acting careers, they realized they were onto something.

                                

Regrettably, the fashion industry in particular has been notoriously slow to embrace anyone who doesn't fit the mold. Sue Moore, Zebedee's head booker, says she would get "quite a lot of negativity," as recently as two years ago, when pitching talent to brands for potential campaigns. "They'd say, 'No, I don’t think we’re ready for that yet,'" says Moore.

Today, slowly but surely, "the tide is turning," Moore says. "Some of our biggest wins are the smallest of jobs to other agencies - like e-commerce [shoots]," adds Proctor. "It's those jobs [with clients] that probably hadn't considered a talent who had a disability or a visible difference [before]."

Proctor, Johnson, and Moore have helped open doors for models with disabilities, but it's up to everyone in the industry - from brand execs to stylists to photographers - to create an accessible environment they can stride through confidently.

That might mean having a sign language interpreter on standby during a shoot, or ensuring a studio has ramp access for a model in a wheelchair. "We talk with our models about their needs, and have a very open dialogue with our clients as well," says Proctor. "We have a no-silly-questions policy, whether it's regarding a fitting room or toilet.… It's got to be a positive experience for everyone."



The word "positive" brings us back to Goldstein, because there is perhaps no better way to describe the kind of energy she creates on set. "She brings up everybody's energy levels to a different kind of place," says Proctor, who says she's seen Goldstein blossom from a little girl to a successful young woman over the past three years. "It's just absolutely breathtaking and really quite moving to watch her in front of the camera."

"I never get upset or sad. I'm always happy and bright and bubbly," says Goldstein. "…And a bit cheeky." (She says this with a giggle, exchanging a glance with her mom, who sits off-camera during our interview.)

With a major beauty campaign in her rearview mirror, Goldstein's goal is to work for other high-ends brands, like Chanel and Louis Vuitton. "Ten years from now, I want to be all over the world," she says. Something about the look in her eye and the confidence with which she says so tells me that, indeed, she will be.

Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
China Accuses US of Violating Trade Truce
Panama Port Owner Balances US-China Pressures
France Implements Nationwide Outdoor Smoking Ban to Protect Children
German Chancellor Merz Keeps Putin Guessing on Missile Strategy
Mandelson Criticizes UK's 'Fetish' for Abandoning EU Regulations
British Fishing Boat Owner Fined €30,000 by French Authorities
Dutch government falls as far-right leader Wilders quits coalition
Harvard Urges US to Unfreeze Funds for Public Health Research
Businessman Mauled by Lion at Luxury Namibian Lodge
Researchers Consider New Destinations Beyond the U.S.
53-Year-Old Doctor Claims Biological Age of 23
Trump Struggles to Secure Trade Deals With China and Europe
Russia to Return 6,000 Corpses Under Ukraine Prisoner Swap Deal
Microsoft Lays Off Hundreds More Amid Restructuring
Harvey Weinstein’s Publicist Embraces Notoriety
Macron and Meloni Seek Unity Despite Tensions
Trump Administration Accused of Obstructing Deportation Cases
Newark Mayor Sues Over Arrest at Immigration Facility
Center-Left Candidate Projected to Win South Korean Presidency
Trump’s Tariffs Predicted to Stall Global Economic Growth
South Korea’s President-Elect Expected to Take Softer Line on Trump and North Korea
Trump’s China Strategy Remains a Geopolitical Puzzle
Ukraine Executes Long-Range Drone Strikes on Russian Airbases
Conservative Karol Nawrocki wins Poland’s presidential election
Study Identifies Potential Radicalization Risk Among Over One Million Muslims in Germany
Good news: Annalena Baerbock Elected President of the UN General Assembly
Apple Appeals EU Law Over User Data Sharing Requirements
South Africa: "First Black Bank" Collapses after Being Looted by Owners
Poland will now withdraw from the EU migration pact after pro-Trump nationalist wins Election
"That's Disgusting, Don’t Say It Again": The Trump Joke That Made the President Boil
Trump Cancels NASA Nominee Over Democratic Donations
Paris Saint-Germain's Greatest Triumph Is Football’s Lowest Point
OnlyFans for Sale: From Lockdown Lifeline to Eight-Billion-Dollar Empire
Mayor’s Security Officer Implicated | Shocking New Details Emerge in NYC Kidnapping Case
Hegseth Warns of Potential Chinese Military Action Against Taiwan
OPEC+ Agrees to Increase Oil Output for Third Consecutive Month
Jamie Dimon Warns U.S. Bond Market Faces Pressure from Rising Debt
Turkey Detains Istanbul Officials Amid Anti-Corruption Crackdown
Taylor Swift Gains Ownership of Her First Six Albums
Bangkok Ranked World's Top City for Remote Work in 2025
Satirical Sketch Sparks Political Spouse Feud in South Korea
Indonesia Quarry Collapse Leaves Multiple Dead and Missing
South Korean Election Video Pulled Amid Misogyny Outcry
Asian Economies Shift Away from US Dollar Amid Trade Tensions
Netflix Investigates Allegations of On-Set Mistreatment in K-Drama Production
US Defence Chief Reaffirms Strong Ties with Singapore Amid Regional Tensions
Vietnam Faces Strategic Dilemma Over China's Mekong River Projects
Malaysia's First AI Preacher Sparks Debate on Islamic Principles
White House Press Secretary Criticizes Harvard Funding, Advocates for Vocational Training
France to Implement Nationwide Smoking Ban in Outdoor Spaces Frequented by Children
×