Beautiful Virgin Islands

Tuesday, Jun 24, 2025

The EV Transition Is Making Supercars More Valuable Than Cash in Japan

The EV Transition Is Making Supercars More Valuable Than Cash in Japan

Supercars are going through a bit of a boom period in Japan as the wealthy emerge from pandemic lockdowns to a weaker yen and a competitive used-car market. Ferraris and Lamborghinis are highly sought after in the country not only as marvels of engineering but as lucrative investments, too, according to Bloomberg.
Supercars are going through a bit of a boom period in Japan as the wealthy emerge from pandemic lockdowns to a weaker yen and a competitive used-car market. Ferraris and Lamborghinis are highly sought after in the country not only as marvels of engineering but as lucrative investments, too, according to Bloomberg.

But pandemic restrictions lifting and the scarcity of new cars due to supply chain issues aren’t the only things driving the sales boom of supercars: the EV transition is also partially to blame for the recent spike in supercar sales. Well-heeled buyers in Japan are wary of the imminent switch from ICE-powered cars to EVs, and wealthy collectors are scrambling to buy supercars from Ferrari and Lamborghini.

After more than two years of Covid-related restrictions, drivers are spending money on new cars, while the global shift toward electric vehicles is sparking interest in supercars and the growl of their engines, according to Yasuhiro Suyama, president of the Japan Supercar Association.

“If you don’t drive them now, then when?” Suyama said.

That mentality is reflected in the number of new registrations for cars priced over a certain threshold, which analysts in Japan associate with the sale of supercars. Registrations jumped by 64 percent this year, after having jumped by 75 percent last year. It’s unclear how many of those registrations will sadly end in a weather-sealed warehouse that’ll house Lambos and Ferraris the same way that a bank vault houses coins and currency. Auto sales analysts take the idea even further, saying that it’s “better to invest in ultra-luxury cars for their resale value rather than holding cash.”

Again, that has as much to do with the global pandemic generating more wealth for the wealthy as it does with any impending transition to EVs. And now that executive salaries are up while the Japanese Yen is down, the stars have aligned for the market. 

But Japan’s unprecedented sales of supercars is more or less similar to the renewed interest in cars with manual transmissions; the advent of EVs has brought with it a few side-effects we didn’t expect. While it’s not exactly surprising, it’s still funny that the concept of the last hurrah applies to most things that involve people. I can’t say I’ll miss supercars because I’m hardly a prospective buyer — as a plebeian and Millennial — but I will miss the manuals. All I can do is hope the resurgence of stick shifts will convince auto makers to find an alternative.
Newsletter

Related Articles

Beautiful Virgin Islands
0:00
0:00
Close
Macron and Merz: Europe must arm itself in an unstable world
Germany and Italy Under Pressure to Repatriate $245bn of Gold from US Vaults
Airlines Evaluate Flight Cancellations Amid Escalating US-Iran Tensions
Starmer Invites Innovators to Join Government Talent Scheme
UK Economy’s Strong Opening Quarter Shows Signs of Cooling
Harrods Seeks Court Order to Secure Al Fayed Estate for Victims
BA and Singapore Airlines Cancel Dubai Flights Amid Middle East Tensions
Trump Faces Backlash from MAGA Base Over Iran Strikes
Meta Bets $14 B on Alexandr Wang to Drive AI Ambitions
WATCH: Israeli forces show the aftermath of a massive airstrike at Iran's Isfahan nuclear site
FedEx Founder Fred Smith, ‘Heart and Soul’ of the Company, Dies at 80
Chinese Factories Shift Away from U.S. Amid Trump‑Era Tariffs
Pimco Seizes Opportunity in Japan’s Dislocated Bond Market
Labubu Doll Drives Pop Mart to Status as China’s Most Valuable Toy Maker
Global Coal Demand Defies Paris Accord Goals
We have new information and breaking details to share about what is shaping up to be a historic air campaign tonight
Six Massive Bombs Dropped on Fordow; Trump: 'A Historic Moment for the U.S., Israel, and the World'
Fordow: Deeply Buried Iranian Enrichment Site in U.S.–Israel Crosshairs
United States Conducts Precision Strikes on Iran’s Nuclear Sites
US strikes Iran nuclear sites, Trump says
Pakistan to nominate Trump for Nobel Peace Prize.
BBC Demands Perplexity AI Immediately Stop Using Its Content
Telegram Founder: I Will Leave My Fortune to Over 100 of My Children
Political Turmoil Resurfaces in Belgium Amid Economic Concerns
Fed policymakers divided on timing of interest rate cuts
Trump signals imminent agreement with Harvard University
Inheritance tax referendum alarms Swiss billionaire community
Japan cancels bilateral security meeting amid US defence demands
AI skeptic Emily Bender warns that ‘the emperor has no clothes’
Israel Confirms Assassination of Quds Force Commander in Tehran
16 Billion Login Credentials Leaked in Unprecedented Cybersecurity Breach
Senate hearing on who was 'really running' Biden White House kicks off
Iranian Military Officers Reportedly Seek Contact with Reza Pahlavi, Signal Intent to Defect
FBI and Senate Investigate Allegations of Chinese Plot to Influence the 2020 Election in Biden’s Favor Using Fake U.S. Driver’s Licenses
Vietnam Emerges as Luxury Yacht Destination for Ultra‑Rich
Plans to Sell Dutch Embassy in Bangkok Face Local Opposition
China's Iranian Oil Imports Face Disruption Amid Escalating Middle East Tensions
Trump's $5 Million 'Trump Card' Visa Program Draws Nearly 70,000 Applicants
DGCA Finds No Major Safety Concerns in Air India's Boeing 787 Fleet
Airlines Reroute Flights Amid Expanding Middle East Conflict Zones
Elon Musk's xAI Seeks $9.3 Billion in Funding Amid AI Expansion
Trump Demands Iran's Unconditional Surrender Amid Escalating Conflict
Israeli Airstrike Targets Iranian State TV in Central Tehran
President Trump is leaving the G7 summit early and has ordered the National Security Council to the Situation Room
Taiwan Imposes Export Ban on Chips to Huawei and SMIC
Israel has just announced plans to strike Tehran again, and in response, Trump has urged people to evacuate
Netanyahu Signals Potential Regime Change in Iran
Juncker Criticizes EU Inaction on Trump Tariffs
EU Proposes Ban on New Russian Gas Contracts
Analysts Warn Iran May Resort to Unconventional Warfare
×